VOID Collective
They need a collective. Big brains without the big egos. World-class teams assembled to solve your toughest brand challenges.
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How we help
Brand Positioning & Strategy
Develop the foundation of a brand. From audience definition and competitive analysis to voice, values, and market differentiation.
Creative Concept Development
Craft campaignable creative platforms and big ideas that can stretch across digital, social, and experiential executions.
Campaign Planning & Activation
Design go-to-market roadmaps, channel strategies, and tactical rollout plans that ensure creative ideas meet the moment.
Content Systems & Messaging Architecture
Create scalable messaging hierarchies and modular content systems to unify brand expression across teams, channels, and time.
Visual Identity & Art Direction
Translate brand strategy into striking, flexible visual systems—from logos and color palettes to type, photography, and layout guidelines.
Fractional Strategy & Creative Leadership
Plug in as embedded partners to guide brand or campaign work with strategic oversight, creative direction, and stakeholder alignment.
Brand Experience
Insight→ Strategy→Idea
Taking your brand from a-to-b is complicated. We work to to simplify the journey with focused sprints to quickly get from insight to idea.
Leadership
Kristjan Olson, Strategy
Kristjan drives strategy that blends brand, product, and growth. With more than 18 years in top agencies–Ogilvy, Code & Theory–he’s shaped work for The NFL, Starbucks, Microsoft, Google, IBM and more. Outside work, he’s all about the mountains, the trails, and the skies.
Caroline Harris, Ops
Caroline runs the engine behind the scenes, turning complexity into clarity. With a background in sports, marketing, and tech, she’s led everything from major events to systems overhauls. She keeps projects moving, people aligned, and always brings calm to the chaos. She’s an avid reader and master of juggling four kids’ nonstop calendars.
Shawn Harris, Creative
Shawn leads the vision behind bold, strategy-driven creative. With a combination of ad agency and in-house brand experience, he’s helped brands like Under Armour, Cleveland Golf, Cargill, Yakima, Toyota, and Carhartt cut through the noise. Off the clock, he’s into bikes, loud music, and keeping up with four wild kids.
Let's build your next big thing
© VOID Collective 2025